Pick one queue, one macro, or one hand‑off. Plan a tiny change, run it for five business days, then check the median time to resolve and variance. Conclude with a visible retro, log learnings, and decide whether to adopt, adapt, or abandon.
Choose a measure the customer would applaud—first response within target, resolution within promise, or backlog age below threshold—and ensure agents see it live. Tie every experiment to movement on that gauge, not vanity outputs, to keep improvement anchored in customer reality.
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